Its About Your Visitors

Your website design is about customizing the experience for your visitors. It’s important for them to be able to find the information they’re looking for in the shortest amount of time. But more than that, we want visitors to your website to have an enjoyable, memorable, interactive experience, which will make them more likely to stay, and more likely to return.

The objective of our design is to focus on generating high quality leads from your web traffic and nurturing those leads to an eventual conversion.

Once we thoroughly understand your business and your audience and start developing content to reach them, the next step is to determine what you want your website to look like and how you want it to function, based upon web design best practices.

Website Essentials

The first thing we’ll do is discuss your vision for a website map. Then, we’ll want to view and design the website experience from the perspective of your prospective clients.

The design of the website should be appealing and consistent, to attract visitors at all stages of their digital business development lifecycle.

We want to help them get those answers, whether they are on their desktop or their mobile devices, and help them remember your brand as their source for that information.

Our website design and development team will create a roadmap and framework specifically aligned with your digital strategy. Once you approve the roadmap and framework, we will create a series of mockups for your review and finalize a version that fits your requirements and strategy.

Designing websites for different devices.

Website design is the process of making your website look great. It’s one of the most important aspects of your web identity, which connects your brand to your audience. Your website needs to match your corporate brand, and it needs to be able to do so across a variety of media devices, including tablets, smartphones and desktop browsers, with a look of established professionalism.

If your website does not effectively meet your brand standards and support these devices, it can have a negative impact on the way users interact with your brand. For instance, if your website loads slowly, if the layout of the website doesn’t adjust appropriately for the device it is viewed on, or if it’s simply awkward to navigate, users can become frustrated and abandon your website quickly.

By ignoring these issues, particularly with regards to mobile design, you may be losing out on valuable business opportunities. To combat that, we’ll design your website’s front-end to adapt and scale to whatever kind of device the user is viewing from, while maintaining your website’s existing look and feel and improving overall performance. We’ll make sure it works on a variety of devices, both mobile and non-mobile, to ensure the experience is consistent and easy to use.

Our role…

We design easy-to-use, compelling, and functional websites that make it simple for users to find exactly what they’re looking for in a quick and straightforward manner when they arrive at your website.

It’s about creating an online experience that transforms users into followers and customers into ambassadors.

Web Development

For those clients whose websites require more just branding or lead generation, we also have extensive knowledge and expertise in back-end development.

This advanced website development is the technology behind your website. You don’t actually see it, but it’s critical for a variety of situations, including custom websites, advanced code requirements, e-commerce, Advanced Application Programmable Interface (API) integration, advanced database and repository development, advanced server environments, and much more.

Web Development Building Great Websites

Why do you need a website or a website upgrade by a qualified developer?

Perhaps you’re thinking about getting a new website. You have friends who are website developers and can do the job for you at a much lower cost. Why shouldn’t you just use them, instead of paying extra for professional services and expertise? Won’t the result be approximately the same either way? Not at all…

When it comes to website development, it’s essential to have someone who understands and can correctly develop a responsive website: the type of website described in website design and UI/UX best practices.  You need a website that doesn’t just look good, but also functions well. This is not a simple task. It takes a lot of knowledge and experience to develop a professional website that meets your brand’s needs. If you try to cut corners in this area, you’ll only end up sabotaging yourself.

There are 3 main areas of website development: Website design, front-end website development, and back-end website development.

Front-End Web Development.

The front-end of a website is the part you can see. There are a number of technologies that can be used to build the website, and give it the correct look and feel, but in any event, to do it well requires a significant amount of experience and expertise.

At gnooko, we have that experience and expertise. We know how to use a website to attract customers and drive sales, and will strive to ensure that your website functions well and is efficient and easy to use. Not only will the pages will load fast, but they will be simple for your prospective customers to navigate and find the information they need.

Back-End Web Development

Without getting too technical, the back-end of the website is where all the magic happens.  All the data on your website needs to be stored somewhere, and this is usually in a database.  The website itself also needs to be hosted, or stored on a server so that it’s accessible to browsers all over the world.

The back-end part of development is just as important as the front-end, and also requires a significant amount of experience and expertise to do it right. Developers need to think about how the database is stored, how the data is queried, and how easy the data is to access. If your data isn’t stored correctly, it can negatively impact your website’s performance. You may not know what a database is, or how it impacts your business, but it is important that your website developer does!

gnooko Website Design and Development

gnooko can help you with hosting your website and provide you with a database that stores and tracks your website’s data in a simple, user-friendly manner. We have developers on staff who can help keep your website running smoothly and avoid performance issues that could otherwise drive customers away.